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Merilee A. Kern, MBA
President & Chief Strategist
Kern
Communications owner and operator Merilee A. Kern has
been marketing and publicizing multi-industry B2B and B2C
programs, products and services since 1994. Throughout
her career, Ms. Kern has strategized, developed, executed
and managed innovative MarComm and public relations initiatives
that have driven visibility, growth and profitability for
the many companies she has served.
Through Kern Communications, a boutique public relations and marketing communications
agency, Ms. Kern avails the company's industry-diverse clientele with a combination
of entrepreneurial creativity and her breadth of marketing and PR experience both
on and offline. Among other deliverables, Ms. Kern secures top-tier regional
and national press placements
across all mediums: online, print, and broadcast TV and radio.
Prior to founding Kern Communications, Ms. Kern
served a multi-year tenure as Director of Public Relations and Marketing Communications
for e-Health leader eDiets.com (NASDAQ:DIET). Prior to this, she held positions
as Marketing Programs Manager, Intranet Video Systems for Concurrent Computer
Corporation (NASDAQ:CCUR), Manager, Marketing Communications for Ligos Technology
(formerly Integrated Data Systems), Interactive Media Manager at Boca Raton-based
WebConnect - a division of leading high-tech direct marketing firm Worldata, and
in 1995 launched and operated her own Internet-based business that was sold in
1998. Ms. Kern is also a freelance writer and published author
whose fictional children's title, "Making
Healthy Choices - A Story to Inspire Fit, Weight-Wise Kids,"
earned a coveted iParenting Media " Excellent Product" award in both
2006 and 2007 as well as acclaim from Oprah's
personal trainer Bob Greene and media personality Sally Jessy Raphael. She
also founded and currently serves as the Executive Editor of "The
Luxe List" - an internationally syndicated column published by various
industry
leading lifestyle outlets. In addition, Ms. Kern is a highly
regarded expert source within the media, contributing expert perspective and commentary
such as that for a case
study published on StartupJounal.com, the Wall Street Journal's Center
for Entrepreneurs. Her various articles have been featured by distinguished media
outlets world-wide. Ms. Kern is also a regular on
air contributor with XETV Channel 6 (The CW) in San Diego where she serves
as a consumer product trends expert. She also serves as a national Satellite
Media Tour and brand spokesperson. In
January 2007 Ms. Kern was named a Finalist in the 3rd annual Stevie Awards for
Women in Business, an international competition recognizing the accomplishments
of outstanding women executives, business owners, and the companies they run,
which are produced by the creators of the prestigious American Business Awards
and hailed by the New York Post as “the business world’s own Oscars.”
Ms. Kern holds a Master of Business Administration
degree with a marketing specialty and a Bachelor of Science
degree, both earned from Nova Southeastern University in Fort
Lauderdale, Florida. She also received "Marketing
on the Internet" certification from the University of
Massachusetts Dartmouth. Ms. Kern is currently a member in
good standing with Luxury Society, the International Food,
Wine & Travel Writers Association, the North American Travel
Journalists Association, the International Travel Writers
Alliance, the San Diego Press Club, and the National Association
of Professional and Executive Women (NAPEW).
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